Lead acquisition
Exclusive lead generation
Bankruptcy-specific campaigns send every captured lead to your firm alone.
View lead generationFor consumer bankruptcy firms
720's team runs one managed system for exclusive leads, fast follow-up, consultation prep, client education, and more reviews.
What 720 does
Your attorneys practice law. Our team generates leads, follows up, prepares consultations, supports clients after filing, and turns strong experiences into reviews and referrals.
You get the system and the people who operate it, without adding another platform for your staff to manage.
What our team operates
720 connects lead generation, follow-up, debtor education, intake, aftercare, and reviews so no handoff is left to chance.
Lead acquisition
Bankruptcy-specific campaigns send every captured lead to your firm alone.
View lead generationImmediate response
Text and email follow-up keeps your firm present until hesitant prospects are ready.
View lead follow-upDebtor education
Clear education reduces shame, corrects myths, and presents bankruptcy as a legal reset.
View lead follow-upIntake handoff
Our team qualifies ready prospects, schedules consultations, and gives your firm a prepared handoff.
View lead qualificationClient aftercare
Post-filing education helps clients rebuild credit and understand what comes next.
View client nurtureReputation growth
Better aftercare creates stronger review moments, referrals, and local-search trust.
View reputation managementHow to get more bankruptcy clients
Bankruptcy is an emotional decision before it's a legal one. The person who filled out your lead form is ashamed and afraid. They reached out during a window of courage, and that window is short.
Book a strategy callThe best system:
Attorney results
These are client-reported outcomes from individual firms. Results depend on market, capacity, execution, and service mix.
33X+
Monthly recurring revenue, from $3K to $100K+
“We've gone from $3,000 a month in recurring payments to $100,000 or more a month.”
10X+
Monthly filings, from no more than two to 20
“I've gone from one or two filings a month to 20 on average — 22 last month.”
1 in 3
Clients arrive through 720 referrals
“About a third of my clients come from referrals generated by the 720 referral system.”
Who 720 serves
720 works best when consumer bankruptcy is a core practice area, your firm has capacity for qualified consultations, and you want our team to run the growth system with you.
720 System Strategies vs. traditional agencies
The difference is not only channel mix. It is whether the whole system is designed around bankruptcy demand, intake speed, and signed consultations.
Bankruptcy-only
Exclusive leads
Follow-up included
Why firms lose leads (reason #1)
When legal detail leads the first conversation, prospects can leave before they hear a clear path forward.
Conversation reframe
Same legal expertise. A clearer first conversation.
Legal-first opening
“First, we'll cover the means test, exemption schedule, reaffirmation agreement, and what happens at your §341 meeting.”
What the prospect feels
More uncertainty before reassurance
Human-first opening
“This is more common than you think. You're going to be okay.”
“There's a way out. We've helped hundreds of people through this without judgment.”
What the prospect feels
Understood, safe, and ready for the next step
Why firms lose leads (reason #2)
Prospects reach out during a window of courage, and it's a short window. If they don't get a response with a clear action step, they move on to another attorney, or they freeze and stop taking action.
The window of courage
5:00
minutes to make first contact
Why firms lose leads (reason #3)
Most firms are busy with active, paying clients. Following up with leads gets pushed to the bottom of the to-do list … and then they slip through the cracks.
This week's to-do list
Follow up with new leads
Bankruptcy strategy session (NACBA)
Philip Tirone explains why consumer bankruptcy prospects hesitate, why speed alone does not solve intake, and how education changes the consult conversation.
Why Debtors Call But Don't File | Philip Tirone at NACBA
Prefer to assess your system first?
Use the 10-point checklist to audit response time, follow-up, qualification, and consultation readiness before you invest in more lead volume.
Read the 10-point guide online10-Point Intake Checklist
We are built exclusively for consumer bankruptcy attorneys, with systems for the full debtor journey instead of generic legal advertising. Instead of offering generic advertising across practice areas, we focus on the debtor journey: removing shame, overcoming pricing objections, and educating debtors on the benefits of bankruptcy.
Every part of our system (lead capture, follow-up, intake, nurture, and reputation) takes the debtor psychology into account.
Read full answer: What makes 720 System Strategies the right marketing system for bankruptcy attorneys?Because we offer both turnkey and individual services, pricing depends on what your firm needs.
Lead pricing starts at $30–$45 per exclusive Facebook lead, $10 per appointment set, and $30 per live transfer. Follow-up automation is $200/month for up to 1,000 leads.
Consult transfers are $50 each (short-form) or $450 per retained client (long-form + retention). Setup fees are typically $150 per service, with $350 for our exclusive Facebook lead program.
All pricing is simple, transparent, and performance-based with month-to-month contracts and no long-term lock-in.
Read full answer: How much does 720 System Strategies cost?No. 720 System Strategies is a done-for-you marketing and intake service with a real team running it for your firm, not a tool you log into and manage yourself.
You're hiring a system and the people who operate it, not buying software.
Read full answer: Is 720 System Strategies a software subscription?Firm-specific review
Share your current lead volume, intake process, and growth target. Our team will identify the highest-impact gaps and recommend a practical service mix for your firm.
What we'll review
Built for bankruptcy firms